Top Tips to increase your web traffic
Here are some search engine optimisation techniques which will help increase your search engine rankings.
1. Submit to Directories
Submitting your website to directories is important as it allows people to view your site within directory listings. Getting listed within a directory will increase the chances of crawler-based search engines finding your website.
2. TITLE tag
The TITLE tag is one of the most crucial tags used by search engines to determine how your site is listed and ranked. Other meta tags are not as important as google ignores the meta description tag and automatically generates it's own description based on the sites content.
3. Use Divs instead of Tables
Use Divs! Divs are known to be more search engine friendly then tables. Using Divs throughout your site will give you better search engine rankings. Some search engines will not crawl through the content within nested tables. Other advantages of using divs are that it is much more flexible to future changes, easier to code read and reduces page size thus decreasing load time.
4. Validate your site
Make sure that your site conforms to W3C Recommendations and other standards.
Go here for a free W3C Markup Validation Service
http://validator.w3.org/
5. Exchange links
Exchanging Links to promote your website can be a very effective which will help drive traffic to your website. Link Exchange will raise your link popularity thus improving your search engine ranking.
So what exactly is link exchanging? Link Exchange involves two web sites displaying the other's link on their website.
Follow these steps to Link exchange:
- Find websites which relate to yours in someway.
- Make the link requests with those websites
- Wait for the link requests
- Once confirmed add the links to your website
- Check if your links are still on your requested partner's websites
6. Use image "alt" tags
Use alt tags to describe your images. Use keywords that are used in your title tag and meta description. This will help search engines that index images to find your pages.
<IMG SRC="directoryforwardl.gif" alt="DirectoryForward - Submit your site!">7. Site map
A site map is a page listing all the page links within a site. This helps visitors and search engines to find pages within a site. Having a site map will ensure that search engines find all your pages and index them.